Field focus groups, or councils, are becoming more popular in the Direct Selling Industry – and rightfully so. Actively listening to your field can help you adapt to new/growing needs they have, help them to understand their tools, products, and services, and help you avoid costly mistakes if choosing a path inconsistent with their needs….
When you talk about your Multi-Level Marketing (MLM) business, there’s often an elephant in the conversation. While your initial instinct might be to ignore it, that’s not the best strategy. The elephant is there. You know it. Your representatives know it. Your customers know it. The elephant, of course, is the reputation that comes along…
By leveraging technology in the right areas, it enables direct sales companies to create a frictionless experience that eliminates or significantly reduces the obstacles representatives and customers typically experience when interacting with your brand. Delivering this type of experience not only improves the likelihood of a sale, but it also allows your business to operate…
Do you know the New Currency for Direct Sellers? At the DSA Australia’s Annual Conference, ByDesign Technologies CEO, Daryl Wurzbacher, presented actionable insights on “Harnessing the Power of Data to Drive your Direct Selling Business.” In case you didn’t make it to Australia, we have included a summary of the presentation in this blog post….
The four decades I have spent in direct sales has given me a fantastic 360 view of Direct Sales. The journey started as a Representative, then led into direct selling software, and moved into corporate leadership roles, including President and CEO. There are many things I have learned along the way. Today, I will share…
Entrepreneurship comes in many forms – from the tech startup that is well on its way to a billion dollars in sales all the way to the yoga teacher starting his/her own gym. Entrepreneurship knows no bounds or limits on the opportunities for monetizing business ideas….
It always amazes me how “leaders” inside the direct selling profession try and dictate team culture instead of influencing it. From company executives to independent consultants in the field, I still come across folks who believe that based on their “rank” they have earned the right to lead, when the reality is, they are just…
The act of sharing is one of the first life skills toddlers learn. Mastering this vital skill sets the tone for a life of abundance. Knowing there is enough of everything in this world for all of us, creates a sense of security and the willingness to share. This idea of abundance affects our thoughts…