Social Selling Made Simple
The way that consumers interact when buying and selling products has evolved towards multi-channel forms of communication. No longer are they just purchasing an item, but they are becoming part of a community with other buyers around the world. Instead of being passive shoppers, they are actively taking part in what they buy with the...
Women Microentrepreneurs in Direct Selling: Harnessing the Power of Information Communication Technology
Technology is the engine for growth and development, as the moving and sharing of information has become a fundamental part of both our personal and professional lives. In today’s world of the gig economy, there are roughly 60 million microentrepreneurs comprising an agile workforce of independent workers. These microentrepreneurs have income-earning activities that are unlike...
Freedom plus Luci: The Pairing That’s Accelerating MLM Growth
As you design and build your Multi-Level Marketing business, your MLM software creates the foundation that enables you to scale and grow. You define the dream. You set the strategy. And you roll up your sleeves and make it happen. ByDesign’s Freedom Platform is by your side, bringing structure, ease, and accuracy to not only...
The Best Retention Tool You May Not Be Using
When you’ve got people on your team that “know” how to sponsor — you’ve given them the five steps on how to sponsor. You have “taught” them how to sponsor, but they’re not sponsoring. So what most companies and leaders do is teach them again. You send them online to learn, again, and still not...
Retail Success Acquires ByDesign Technologies
OVERLAND PARK, Kan. – February 10, 2020 – (Newswire.com) Retail Success, LLC announced its acquisition of ByDesign Technologies, LLC, the premier provider of business management tools for the Direct Selling industry. The acquisition of ByDesign Technologies is part of Retail Success’ planned expansion into the direct selling, retail, and gig economy spaces. The combined organization...
GET NEW REPS OFF TO A GREAT S.T.A.R.T.
The Direct Selling News recently quoted bestselling author and consultant Ron Carucci saying that “Organizations with a standardized onboarding process experience 62% greater new hire productivity, and 50% greater new hire retention.” While this quote wasn’t originally written for our industry, it is relevant when striving to activate and retain Reps who join your organization....
The Road to Better Sales Forecasting
Predicting how a company’s sales will evolve and what it will be at a given time in the future should always be taken seriously. At the end of the day, this is by far the most important source of revenue at a direct selling company. Also, profitability is obviously highly impacted by sales. On the...
When a Disease Claim Crisis Arrives, Will You be Prepared?
Shock, Denial, Anger, Depression and Acceptance — You may recognize these as the stages of grief; However, in our industry, I have observed these exact same stages when company owners and leaders experience the effects of a major compliance issue. The Direct Selling model has many benefits, one of the top being the ability to...
Lessons in Missing the Point
Why Do MLM Companies Keep Getting Sued by the FTC For the Same Stuff as Others Have Been Sued for Decades? Part 1 The recent FTC v. Neora lawsuit raises a question – Do MLM leaders (corporate executives and field leaders) “get it” when it comes to the legal and regulatory requirements that govern MLMs?...
Give the Field What They Need (Not What They Want)
Field focus groups, or councils, are becoming more popular in the Direct Selling Industry – and rightfully so. Actively listening to your field can help you adapt to new/growing needs they have, help them to understand their tools, products, and services, and help you avoid costly mistakes if choosing a path inconsistent with their needs....